Website Design & Development for Landscaping Company
An established Ottawa-based landscaping company was looking for a new and improved website design and positioning to attract top-talent for their growing business.
Website
Development
Brand Positioning
Problem
Ottawa-based Thunderbolt Contracting was looking to move to a simplified website system, have a new positioning towards their core services, and for an improved user-experience, design, and overall message.
Process
We met with their key stakeholders to understand where the company was going, their core priorities, and what they wanted the website to represent in the kick-off meeting. We then begin to map out the site, incorporate a detailed design, complete all the copywriting and move to development with the approved design.
What Got Done
Created a comprehensive website covering all their core services
Added key work example pages per service
Included a Careers & Culture page, truly connecting with potential hires on what it’s like to work there
Launched new product offerings for trucking, topsoil, and aggregates showcasing their products
Simplified and improved the user experience and communication process through forms and automated emails
Improved messaged and SEO keywords and execution
Educated and trained internal staff on the changes for future adjustments
Came under budget and saved them money on existing web systems / maintenance
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